About us

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Meet Ruby

Ruby is the founder of Social Success Marketing ®. Her sales, marketing and customer service background is mostly in the business-to-business (B2B) industry- covering food service franchise distribution, SaaS & (Software as a Service) and SAP (Systems, Applications, Products) that includes construction project management, accounting software, finance and property technologies.

Hence, the reason why my small agency focuses on B2B customers.

Why work with my small social media agency?

At Social Success Marketing ®, you get the direct involvement of the Founder, Ruby – something rarely seen at larger agencies. Unlike big firms where owners are hands-off and may lack deep social media knowledge, Ruby is immersed in the work and well-versed in the space.

Our boutique size means she is personally engaged in a high percentage of client interactions, collaborating closely with her team. It allows the Founder to stay intimately connected to the decisions that impact customers. And it enables Ruby, alongside her team, to make those critical decisions swiftly and efficiently to best serve clients’ evolving needs.

How did I end up offering social media content management services?

My journey into social media marketing wasn’t the stuff of a glamorous startup story. Over a decade ago, I cut my teeth running social campaigns for a publicly-traded construction project management consultancy.

Originally, I was tasked with selling SAP support renewal contracts to their construction management clients. But then they needed someone to “market” their software and services on social media. As the only woman in the group, I was deemed the best candidate for the job – fueled by my can-do attitude!

To be frank, I was clueless about social media marketing back then. So I spent countless hours researching blogs, attending webinars, and devouring books to learn the ropes. This hands-on experience gave me an intimate understanding of the challenges companies face when building a social media presence, such as:

  • Understanding specific audience demographics
  • Grasping how people behave differently across platforms
  • Accurately defining the right success metrics and KPIs
  • Tying social media efforts directly to business objectives
  • Pinpointing what’s working vs. what’s not to avoid wasted time/money
  • Creating engaging content that drives traffic, boosts engagement, and generates leads
  • Keeping up with the constantly evolving social media landscape

I get it. I so get it. I’ve been in your shoes and I am here to guide you – with my team.

After years of hands-on experience, I further solidified my expertise through formal education – completing advanced social media marketing and SEM certification programs at the University of San Francisco.

Hands on training PLUS regular trainings and workshops is what we do to help serve our business clients.

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Random facts about us:

  • A portion of our income (products or services) goes toward community and economic development projects for the marginalized tribal/ethnic groups in Asia.
  • We are a Female-, American-, minority-owned company.

Our 4-Step Process

Stop wrestling with social media! Our dedicated team of social media experts implements a proven 4-step framework that’s customized for your unique B2B goals. We understand every business is different, so we take the guesswork out and craft a strategy that resonates with your target audience. Focus on what you do best – running your business – while we deliver small business agility with big agency results through our streamlined social media management process.

Step 1


We investigate why your social media does not work, and how to make it work.
In essence, we look at the whats, whens, whys and hows.

This starts with a call.

Step 2


We custom-craft a plan. based on your overall marketing goal that fits your budget and resources. We believe that there is no such thing as “one size fits all” so both your social media and business marketing efforts are unique and precisely coherent with your brand’s key goal–and budget.

Step 3


We value your timeline and goals and implement strategies in alignment with your business targets, using your voice and story through the most relevant tactics in specific social media platforms for your unique business.

Step 4


This is the key. We leave the guesswork out by identifying key metrics. Then we track it regularly to make sure that we gear any tactics that have been implemented towards reaching your goal to gaining more leads or sales..

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Our Mission

Social Success Marketing® empowers business to business (B2B)companies to connect with real people and achieve their social media goals through cost-effective, strategic storytelling and management.

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There are no magic wands, no hidden tracks, and no secret handshakes that can bring you immediate success, but with time, energy and determination you can get there



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Let’s Work Great Together!

b2b social media marketing strategy scaled

Thank you for considering us for your social media needs. Unfortunately, we specialize in robust social media management – and without a website, or at the very least something in the works, we are unable to provide our services in a way that is tailored to your business's best interests. As we at Social Success Marketing say, your business should have a “digital kingdom,” a website which serves as the foundation upon which you can build your presence across various social media platforms. The social media platforms, after all, are essentially rented real estate.

A website is the gateway to optimal online engagement. Thus, for us to properly serve you in our areas of expertise, we need to ensure that your business has a website that consistently shares content to its audience. Unfortunately, this criteria is not met and we must regretfully pass on the opportunity to assist.

Thank you for taking the time to communicate with us.

Ruby + SSM Team

P.S. You do not have to submit this form.

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Thank you for your interest. To fulfill any blog submission or link insertion requests, please read our requirements here.

It will be marked as a sponsored link or post for transparency to our audience. 

Thank you,
Ruby + SSM Team

Visit for more information: https://www.socialsuccessmarketing.com/terms-of-use/