How to Look for Keywords Using Google's Keyword Planner
How do you optimize your blog for search engines? That is one common question I often hear. This SEO how to is…
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Are Facebook Likes Your Perception of Social Influence Metric?
Is getting Facebook Likes one of your social media marketing goals? There are many ways to measure marketing efforts on Facebook. Getting Facebook…
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What Types of Content Do People Share?
6 TYPES OF CONTENT PEOPLE LIKE TO SHARE ONLINE | As content marketers, we love (!) to see our content getting more…
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Business Blog: Not Blogging? If so, here’s what your company is missing
Editor’s note (March 10, 2021): The author made some revisions in this article to keep it relevant for B2B companies today. Blogging…
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B2B Selling: What are the right social media marketing tools to use for business?
Social Media For Business [FAQ Series] We are picking up where we left off last week on the topic “Choosing the Right Social…
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Social Media For Business: An FAQ Series | Choosing the Right Tool
What are the right social media tools to use for business? The ” Social Media for Business: An FAQ (Frequently Asked Questions)…
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New Facebook Contest Rules | The Upside and Downside for Small Businesses
Facebook Contest Rules have changed this week. What used to be called as “illegal” contests on Facebook are now legal. These changes are a…
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Best Social Media Customer Service Tool for Small Business: Google+ Hangout
GooglePlus, the relatively new social media platform entrant, has untapped potentials as a social media customer service tool. It is commonly used…
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How to Grow Your Social Media Network | Tips to Stand Out
How to grow your social media network should be one of your main goals. To do that you have to develop an…
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7 Best Practices when Including Images in Blogs
You’re finally done writing your blog, whewww! But wait, it is missing one thing. You ask, “What image should I use ????”…
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Google Places for Business: Does it look like you're out of business?
Note: 7-24-2014: Google Places has been shuttered down and now replaced by Google My Business. ( <~ Tips here.) The content below…
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Social Engagement The Facebook Way | Do it Right!
Social media engagement is made up of three core components – the platform (any social media tool), Your Social Community and You….
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Where is the Facebook page likes list?
Recently, a Facebook fan asked me a question regarding the Facebook page likes list. The question? Where is the list of people…
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5 Tactical Strategies to Optimize your Social Media Profile for SEO
There are social media optimization strategies that you can implement to help your business get found when people search for your product…
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Tips on how to manage social media without going insane
How do you manage social media? I asked that question years ago when, from bootstrap, I developed and managed Hill-PCI Group’s Social…
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Social Media Posts are Discoverable
Did you know that your social media posts are discoverable? With the increase of social media media usage, lawyers are also mining…
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The B2B Buyer Journey: How Social Media Makes the Sale
ThE B2B Journey: How social media makes the sale Last Updated: April 27, 2026 — Fully revised to reflect current B2B buyer…
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3 Reasons Why Your Business Website May Need a Favicon
[UPDATE] There is now an easier way to add this favicon for wordpress.org users. Here’s how: Click, “Appearance.” Click, “Customize.” Look for…
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A Common Social Media Marketing Misconception: It is easy!
Note: Updated Feb 5, 2021 … that social media marketing is easy is an utterly common misconception. Why this social media marketing…
