How to create an effective B2B holiday campaign | A complete guide
With the hustle and bustle of Thanksgiving, Black Friday, Cyber Monday, and the mad rush of the new year, it can be…
Marketing personalization: How to make your B2B products, services and information more appealing for your customers
B2B marketing personalization is a broad term that covers a variety of different marketing techniques used to capitalize on the latest data…
Twitter Goals: 17 reasons B2B Companies Use Twitter for Lead Generation
Do you use Twitter? What are your Twitter goals? It’s no secret that B2B marketing and social media go hand in hand,…
The social CEO: Why use social media, what platforms to use, what to post
Are you a social CEO? If not, then it is time for you to be one. As technology continues to advance, so…
Facebook page publishing authorization verification: How to get verified
update: (4/19/2023) It appears that Facebook validates your identity every two years. I just revalidated mine today. Did Facebook page publishing authorization…
Growing Google Business Reviews with integrity: Tips & Benefits
When I search for something, social media is not the first place where I go. It is Google. And I know I…
Want to grow your social media followers? Here is how
Most marketers can agree that having a solid and reliable social media presence is a competitive advantage in today’s world. Where other…
B2B Content Customer Journey: Aligning social media content in the customer journey
Find out in a very easy to digest way the B2B content customer journey and recommended contents to use for each stage of the journey.
13 Simple tips to get your Facebook page seen by more people
According to Pew Research, “As of July 2020, the U.S. has over 190,000,000 million Facebook users. The United States ranks second to…
New to Facebook Advertising: Here’s what you need to know
It’s often very difficult for those new to facebook advertising to get on the right path to success. First, they’re lost in an ocean of information. Then, they’re frustrated by their inability to see any results. Here are tips you need to navigate through the Facebook advertising ocean and show you how to make it pay.
Are you using Pinterest to increase brand awareness? (a Mini-Case Study)
It has been awhile now since Pinterest has given its pinners the ability to pin videos. But I was blown away by…
7 Reasons Your B2B Company Should Use Google Business Now
TL; DR: You asked: “My product is not for local consumers like restaurants and brick and mortar stores. Does my company still need…
5 tips on how companies use LinkedIn well
There is no point debating why LinkedIn remains to be the No. 1 social media platform for B2B marketing and content distribution….
How to create a solid social media content plan | B2B Tips
You may already know by now that engagement is one of the keys to the success of social media marketing. And engagement…
72 genius ideas to recycle content and grow traffic (Listicles)
Repurposing content is one of the best ways to reach new audiences on social networks, and there are many ways to do it. Content repurposing is also a great way to companies to save time and increase lead generation.
B2B Quick Guide: Do hashtags work? How to use it, why use it and how many
How often do you use hashtags? Hashtags are an essential part of social media marketing. They allow people to find content easily and quickly….
31 Social media content ideas and examples for every business
Why bring your business to social media? What makes growing a brick and mortar small business today different from 20 years ago?…
How to get more Pinterest pinners pin your post
Getting more Pinterest pinners pin your post takes more than just posting cute photos. The key is to find what your Pinterest…
31 Social Media Post Marketing Ideas for Realtors
Our daily lives have become dependent on the Internet, and for some, this includes decision-making for their dream house. People use online…
Successful Implementation of Mobile Marketing Campaigns
Over the last couple of years, the impact of mobile marketing in the digital marketing industry has grown considerably. The reason behind…
B2B Tips: What does providing valuable content mean?
Tips on how to create social media contents that are valuable to your audience to make them start talking and for better targeting
Grow Twitter Locally 2.0: Found your local Twitter fans, great! Now what?
what’s next after finding your local twitter fans Taking Your Local Twitter Strategy to the Next Level: Twitter habits for Continued Growth…
Facebook Ad Library Research: Want to know what ads your competitors are running on Facebook and how to use the information?
Sometimes you wonder how other companies like your own are running their ad so you can learn from them. That was just…
Grow Twitter locally 2.0: How to find your active local Twitter fans (Part 1)
Twitter turned is now a teen-ager. I turned 13 this year (2019). The first tweet was sent on March 21, 2006 at…