From Obsolete to Innovative: How B2B Sales and Marketing Are Changing
Key to Staying Ahead of the Curve From Obsolete to Innovative: How B2B Sales and Marketing Are Changing B2B sales and marketing…
From Awareness to Fulfillment – Crafting an Effective B2B Buyer’s Journey Through Social Media
From Interest to Conversion From Awareness to Fulfillment – Crafting an Effective B2B Buyer’s Journey Through Social Media Crafting an effective B2B…
The Shifting Dynamics of B2B Buying And The Ever Growing Role of Social Media
The world of business-to-business (B2B) buying is transforming. The B2B buyer is getting younger and the buying cycle is getting longer. As…
Blog content ideation: 17 Tips to generate blog ideas
Have you ever felt stuck in a rut when it’s time to generate blog ideas for your company? Content marketers and business…
Business Blog Benefits: How Blogging Promotes a Positive Company Image
As our world continues to move toward a more socially conscious mindset, consumers are starting to question the ethics of organizations before…
How-to Tips: SEO | SEM for B2B companies that want to be on the first page of Google
For sales organizations, sometimes marketing is not the biggest priority, but it can help so much with brand identity and driving traffic…
B2B Tips: What does providing valuable content mean?
Tips on how to create social media contents that are valuable to your audience to make them start talking and for better targeting
Create a blog from scratch: What you need to know
Note: This article was updated on Oct 16, 2020 with fresher content. A blog is a popular digital content marketing format that…
Business Blogging: Why Bother and a Planning Checklist
Business blogging: Is your company publishing one regularly – or not yet?According to InsideView: 33% of B2B companies use blogs. If your business…
50+ tips to repurpose content and exponentially grow its value
You don’t have enough time (who does!), and you are practically running out of ideas on what contents to create, and share….
B2B Referral Traffic Tips: How do you write content that people search for?
I like to preface this article by saying this, for ANY content we publish, we all ought to remember to: Write for…
Business-to-Business Blogging 101: Why Blog & How to Start and Grow with B2B Blogging
B2B companies often overlook their website when they think about creating an online presence. However, a well-rounded digital marketing strategy is not…
10 time-tested tips to grow website traffic using social media | B2B Tips
Check these tips on how to grow traffic to your site using social media.
How to Increase Website Traffic Using Social Media (Part 1)
Social media is a great tool that can be used to increase your business visibility. It’s a long-term strategy that requires a lot of patience and dedication. The key here is to use the right tactics to optimize your social media.
SEO How to | Optimize Your Blog Images
This SEO how to on optimizing an image in a blog is part of the SEO how to series. Have you read it…
SEO How to Series: Keywords Placement for Blogs
This is the last installment of the SEO how to on optimizing blogs. The first part is about keyword research. You now have…
How to Look for Keywords Using Google's Keyword Planner
How do you optimize your blog for search engines? That is one common question I often hear. This SEO how to is…
What Types of Content Do People Share?
6 TYPES OF CONTENT PEOPLE LIKE TO SHARE ONLINE | As content marketers, we love (!) to see our content getting more…
Business Blog: Not Blogging? If so, here’s what your company is missing
Editor’s note (March 10, 2021): The author made some revisions in this article to keep it relevant for B2B companies today. Blogging…
7 Best Practices when Including Images in Blogs
You’re finally done writing your blog, whewww! But wait, it is missing one thing. You ask, “What image should I use ????”…
5 Tactical Strategies to Optimize your Social Media Profile for SEO
There are social media optimization strategies that you can implement to help your business get found when people search for your product…
3 Reasons Why Your Business Website May Need a Favicon
[UPDATE] There is now an easier way to add this favicon for wordpress.org users. Here’s how: Click, “Appearance.” Click, “Customize.” Look for…